GDS Wealth Management
CASE STUDY
The Problem
GDS Wealth Management had a YouTube channel, but no real YouTube presence. More broadly, their social media and marketing efforts did not yet fully reflect the scale, quality, and industry presence they had already established. For a firm focused on client clarity and confidence, this presented a clear opportunity.
GDS had three goals: to grow their reach, demonstrate their established authority, and attract higher net worth clients.
That’s where Nomad came in.
Our Solution
We expanded their marketing efforts into a full content ecosystem that immediately strengthened and scaled their reach. Nomad developed and produced:
An ongoing podcast to build GDS’s authority
A Scripted YouTube series for clear, structured insights
Consistent short-form content for reach and discoverability
Custom templated thumbnails for performance and unified branding
Local commercials for television and radio
Web, bio, and client-facing videos to build trust at every touchpoint
What started as a few isolated videos became a repeatable, scalable content engine.
The Impact
This content ecosystem helped GDS Management’s YouTube channel grow from 168 YouTube subscribers to 22,000+ subscribers in less than a year. Outside of YouTube, GDS commercials have reached thousands of local viewers. Video is now a core part of how they market, communicate, and grow.
What started as a simple 3-month project has grown into a long-term partnership with repeated renewals.
“Frank and the Nomad team are outstanding partners who consistently overdeliver on expectations. They’re incredibly easy to work with and bring a level of responsiveness and professionalism that’s rare. Working with Nomad truly feels like having an extension of our own team.”
Glen D. Smith, CFP®, CRPC®
CEO, CIO, Founder
“Working with Nomad has been a great experience for our team. Frank Armstrong, along with Jordan, Efrain, Beth, and Andy, consistently deliver a high level of service and bring a real sense of care and professionalism to everything they do.
What really stands out is their ability to create quality products while keeping communication clear, timely, and easy. They’re responsive, collaborative, and always focused on making sure expectations are not just met, but exceeded.
It truly feels like they’re an extension of our team. Nomad works closely alongside us, taking the time to understand our objectives and helping us move toward our goals in a meaningful way.
We’ve really enjoyed the partnership and would absolutely recommend Nomad to anyone looking for a dependable, high-quality team to work with.”
Joan Doan
Marketing Director
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